
Why Biotech Companies Need a Specialist Media Agency to Manage Their News and Reputation
With breakthroughs often occurring behind closed lab doors and regulatory hurdles stretching over years, biotech companies face a unique challenge: how to communicate their value, progress, and credibility in a…

Earned Media: What It Is and Why It Is So Powerful for Biotech Companies
While many companies focus on paid media and owned media to promote their products and messages, earned media stands out as one of the most powerful and influential forms of…