Identifying and maximising news value is central to everything we do.
Our media services are sought out by leading companies wanting maximum returns for business development, IPOs, fund-raising, and reputation management.
Our work includes all branding, web presence, social media, press releases, interviews with opinion-leading media, and news article placements. Our experienced and professional media team are with you every step of the way.
Virtual Conference PR Package
The ultimate way to discover, package, and leverage your company news to reach target audiences at virtual conferences.
PRCover
PRCover leverages our 2 decades of business news media experience where we have launched and grown companies around the globe, and secured more than $140m in funding for our clients.
Measurement is central to everything we do. All our clients get a private online Dashboard showing results as well as detailed media coverage reports.
One of the great things about online and digital media is it is measurable – via Google Analytics, form completions, video views, and much more. Finally you can see real-time what is happening in your marketing.
What is a news story, how to present the story to media and which media like what types of news stories.
After 20 years in the business, we know the most influential trade and business media and even consumer media so they take our calls and reply to our email pitches – almost every time!
We know how to extend the life and leverage of your news media wins via social media and your online presence including enewsletters, email signatures, and even using them in investor pitches and new business and customer retention campaigns.
Investors like to see news coverage, in fact, it is a key element for a successful IPO and share price management
News media coverage delivers exceptional search results, keeping a company top of search pages in engines like Google. News articles can stay online for years delivering powerful reputational and awareness among target audiences.
Tell us what you need and when – and what are the KPIs for success.
We look at what you have done and said in the past. What your competitors are doing. What your trade or business media are reporting on.
We prepare a recommendation strategy for executive or Board approval.
We can start within 24 hours but do require at least 3 days to prepare media target lists, pitches, image banks and supporting data – all of which need to be approved client side.
Weekly reports are updated and often daily emails and calls are part of the processes.
You can see any time – real time – how the campaign is running via your own DMG online Data Board.
Most clients want to stay working with DMG so we set up an ongoing program to support and leverage the project work and keep media engaged and reporting on your company.
