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September 30, 2015

How to turn around a negative Fortune Magazine article

The power of face to face media briefings is demonstrated by Zeetings CEO’s recent interaction with Fortune Magazine.

Fortune Magazine journo Adam Lashinsky slammed the company in a story a while back so in a bid to clear the air on his next trip to Silicon Valley CEO Robert Kawalsky had a meeting with Adam and set the record straight.

After seeing Zeetings in action Adam was full of praise and said:

What seemed trivial to me reading about it made perfect sense when I saw it in action. This would be a great conference tool, a good way to follow along if you’ve got a lousy seat, and the perfect way to include a key participant who couldn’t make it to the meeting.

See the full article here 

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