News

May 10, 2015

The power of an image

One of the first recommendations we make to a new client company is invest in a photo shoot for great shots of executives, product, location and offices etc. A good image will at least double your chance of getting news media coverage. It will also mean bigger placement – taking your story from an in brief […]

PR tips, Uncategorized
May 1, 2015

Blokey investors

We love working with investors. They are experienced, talented and professional. But we have experienced a few blokey low points during our work with some of our startups. Blokey investor conversations over lunches or marketing strategy meetings – with female senior executives at the table – have included…to all the executive team “We have to get the […]

Uncategorized
March 26, 2015

PRESS RELEASE |TrialWire offers a rapid patient enrollment solution for the clinical trial industry

  PRESS RELEASE 26 March 2015 For interviews contact +61 2 8218 2144 or +1 650 798 5238 | team@DMGPR.com TrialWire an “earned media” PR pitching and placement service offers a new on-demand targeted media approach to patient recruitment. TrialWire works with journalists and bloggers to get Study information in front of the right people, those most likely to be […]

Clinical Trials
March 21, 2015

TaKaDu appoints DMG as Australian PR agency

PRESS RELEASE March 21, 2015 For interviews contact +61 2 8218 2144 or +1 650 798 5238 | team@DMGPR.com Utility-scale water management and leak detection technology company TaKaDu has appointed DMG for their media relations program in Australia. Over the past 15 years DMG has delivered media profiles for more than 74 companies for capital raising and deal flow […]

Clean Tech, Uncategorized
February 20, 2015

Gallery Post Type

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Post Types
February 19, 2015

Video Post

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Post Types
February 19, 2015

Audio Post

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Post Types
February 19, 2015

Self-Hosted Video Post

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Post Types
February 19, 2015

Standard Post Type

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Post Types, Standard Posts
February 19, 2015

Post With Image Slideshow

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Post Types
November 15, 2014

Stealth vs media coverage – which one should you chose?

Press and marketing might accelerate businesses, but product builds the foundation. Nearly every entrepreneur gets tempted by the media’s spotlight, but when startups go to press too soon, they find themselves pivoting and iterating a not-quite-there-yet product in that same sought-after spotlight. See the full article here on Mashable

PR tips, Uncategorized
January 4, 2014

Ardea Biosciences signs with DMG TrialWire for rapid patient enrollment

PRESS RELEASE 4 January, 2014 For interviews contact +61 2 8218 2144 or +1 650 798 5238 | team@DMGPR.com Leading bioscience company Ardea Biosciences has appointed DMG for patient recruitment media relations for their Australian and New Zealand Gout clinical trial. TrialWire an “earned media” PR pitching and placement service offers a new on-demand targeted media approach to patient […]

Clinical Trials
May 16, 2013

Five reasons why hiring a good PR firm is good for business

VentureBeat features a great article about the value a good agency can bring to a start-up, young company, small business, medium sized business and why the large ones believe hiring aPR firm is a no-brainer. Other VentureBeat articles on PR agencies have emphasized the importance of insisting “having one of the senior-level executives working directly […]

PR tips, Uncategorized
March 6, 2013

Top 6 fails from the website SEO experts YOAST

Top SEO team Yoast have reviewed more than 500 websites and keep finding the same problems. Take a look at these for a quick fix that will boost your website performance. Some of the things most sites get wrong 404 pages It baffles me in how many reviews this came up, so few people spend […]

PR tips, Uncategorized
March 2, 2013

How to rapidly build a business profile in the USA

After more than 20 years of growing more than 130 businesses into successful companies –  many of them becoming global public companies through IPOs – we wanted to share this wealth of public relations and marketing experience because everyone deserves to know. The USA is still, despite economic challenges, a destination for expansion and investment […]

PR tips, Uncategorized
February 17, 2013

5 tips for a winning interview with USA media

This week we arranged a number of interviews with leading USA business media and there are a number of pointers that executives that want a good interview should keep in mind. 1. Set the scene: Describe your offering in terms of the USA market. Use USA firms and markets as comparisons. 2. Data, data, data: […]

PR tips, Uncategorized
February 17, 2013

Images worth a thousand words

One of the first action items for companies we work with is to get a bank or store of great images. They work hard when it comes to publicity. Media want images, readers and viewers love images. Indeed studies show readers look first at the picture, the caption, then the headline then start reading if […]

PR tips, Uncategorized
February 17, 2013

Power up your PR at trade shows

If you are like most companies a conference or trade show is a considerable expense. Flights, the Booth, staff and more. Get additional ROI with a strong media profile at the conference. The whole point of being there is to make yourself known to key people, companies, and decision makers. Connect with them through the […]

PR tips, Uncategorized
February 17, 2013

The power of a video

Never under estimate the power of a picture or a video. They are increasingly the most compelling communication tools that can share huge amounts of information instantly and in the case of a “how to video” – walk through and explain a complicated concept in seconds. At DMG one of our first actions with a […]

PR tips, Uncategorized